Radio-TV Broadcast History

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Columbus, Georgia
Branding WRBL News 3
Slogan On Your Side
Channels Digital: 15 (UHF)
Subchannels 3.1 CBS

3.2 RTN 3.3 AccuWX

Owner Media General

(Media General Communications Holdings, LLC)

First air date November 15, 1953
Former channel number(s) Analog:

4 (1953-1960) 3 (1960-2009)

Former affiliations ABC (secondary, 1953-1960)

NBC (secondary, 1960-1970)

Transmitter power 1000 kW (digital)
Height 507 m (digital)
Facility ID 3359
Transmitter coordinates 32°19′16.4″N 84°47′28.2″W / 32.321222°N 84.791167°W / 32.321222; -84.791167 (digital)


[hide]*1 History

[edit] History[]

WRBL first went on the air on November 15, 1953—just over a month after NBC affiliate WDAK-TV (channel 28, now WTVM on channel 9). It is Georgia's second-oldest station outside of Atlanta (after Macon's WMAZ-TV) as well as the second-oldest in Columbus. It was owned by Jim Woodruff along with WRBL radio (AM 1420, now WRCG, and FM 102.9, now WVRK). Originally on channel 4, it moved to channel 3 in 1960 as part of a three-city swap which saw WTVM move to channel 9 and WTVY in Dothan, Alabama move to channel 4.

The station has always been a CBS affiliate owing to its radio sister's long affiliation with CBS Radio, but shared ABC with WTVM until the channel switch of 1960, when WTVM switched to ABC to get in line with then co-owned WTVC, also on channel 9. At that time, WRBL began sharing NBC with WTVM. WRBL is the only major station in Columbus that has never changed its original affiliation. Columbus was one of the very few two-station markets in the 1960s without its own primary NBC affiliate, although NBC affiliates in Albany, Atlanta and Montgomery could be picked up with relative ease. WYEA (now WLTZ) took over the NBC affiliation when it opened in October 1970.

Woodruff owned the station until his death in a car crash in the 1970s. After his death, banks controlled the station until it was bought by Malcolm Glazier's Avant Corporation of Rochester, New York. He sold it to TCS Partners, who, in turn, sold it to Spartan Communications. Spartan merged with current owner Media General in 2000.

Over the past several years, the station has downsized its news programming considerably. 6pm weekend newscasts were eliminated in Fall 2008, and the remaining weekend newscasts were eliminated in early 2009. Soon after, the 5pm and noon newscasts were dropped. Most of these cuts coincided with staff reductions by Media General.

Because half of the station's viewing area is in the Central Time Zone, programming that is normally delayed an hour in this time zone is aired live, and thus, airs an hour earlier for viewers in Alabama.

[edit] Digital television[]

WRBL's signal is multiplexed. It broadcasts on digital channel 15.

Channel Programming
3.1 Main WRBL programming/CBS HD
3.2 RTN programming
3.3 First Alert Weather 24/7 (The Local AccuWeather Channel)

[edit] Personalities[]

[edit] Current News Personalities[]


  • Tammy Terry, News 3 This Morning Anchor
  • Teresa Whitaker,News 3 Evening Edition (6:00 p.m.) and News 3 Nightwatch (11:00 p.m.) Anchor
  • Phil Scoggins, News 3 Evening Edition (6:00 p.m.) and News 3 Nightwatch (11:00 p.m.) Anchor

3 On Your Side Reporters

News 3 First Alert Meteorologists

  • Bob Jeswald, Chief Meteorologist, seen weeknights on News 3 Evening Edition and Nightwatch
  • Mark Edmonston, First Alert Forecaster, seen weekdays on News 3 This Morning

3 On Your Side Sports

  • Stuart Webber, Sports Director/Anchor, Host of "The PrepZone" (Friday Nights during High School Football Season)

[edit] Past Anchors, Meteorologists, and Reporters[]

  • Trent Aric, meteorologist ( now chief meteorologist at WPLG-TV)
  • Susanna Avery, reporter (now anchor for the Army news program "The Benning Report")
  • Bryan Bennett, meteorologist ( now with Weather Services Intl, living in Tampa )
  • Dan Bohannon, anchor
  • Megan Bradley, reporter
  • Becca Brown (Hardin), anchor/reporter (now at The Greater Columbus Chamber of Commerce)
  • Mark Bullock, anchor/reporter (now anchor/reporter at WSFA-TV)
  • Kit Callaway, anchor
  • Jessica Clark, anchor/reporter (now reporter at WTLV)
  • Candace Cook, reporter (now traffic anchor at WCAU-TV)
  • Rece Davis, sports director (now at ESPN)
  • Gordon Dill, anchor/reporter ( now anchor/reporter at WYFF-TV)
  • Jeff Donald, chief meteorologist (now a high school teacher)
  • Semone Doughton, weekend anchor/reporter (now anchor/reporter at WTVM)
  • John Elliot, weathercaster (now meteorologist at WCBS-TV)
  • Richard Elliot, anchor/reporter/managing editor (now reporter at WSB-TV)
  • Rozell Fabiani, host of "Rozell Show" (deceased)
  • Oscar Fann, meteorologist (now at WTVY-TV)
  • Bruce Frazier, sports anchor, reporter
  • Steve Garrett, meteorologist
  • Sam Hall, anchor, managing editor
  • Angie Hanshaw, anchor/reporter
  • Jill Henricksen (now Noelle), weekend weathercaster/ reporter ( now weathercaster for WICD-TV)
  • Jay Hermacinski, producer/reporter (now reporter for WISH-TV)
  • Janice Huff, Meteorologist/science reporter (now a meteorologist at WNBC-TV and weekend Today)
  • Darlene Hughes, anchor
  • Robert Hydrick, weekend sports anchor (now at WALB-TV in Albany, GA)
  • Heather Jensen, weekend anchor, reporter
  • Mara Kelly, anchor/reporter
  • Kimberley Kennedy, anchor (now at WSB-TV)
  • Jamie Lakin, Opelika-Auburn reporter
  • Susan-Elizabeth Littlefield, reporter (now at WIS-TV)
  • Frank Malloy, anchor/reporter (now at WMAZ-TV)
  • Jenna Maloney, reporter/anchor ( now reporter at WXIN-TV)
  • Dick McMichael, anchor (retired)
  • Reese McMichael, reporter ( now anchor at WBBJ-TV)
  • Brad Means, anchor (now anchor at WJBF-TV)
  • Jason Miles, reporter ( now reporter at WMC-TV)
  • Samantha Mohr, meteorologist (now chief meteorologist at KPIX-TV)
  • Anne Montgomery, sports reporter (1980s), later at ESPN, now a teacher at South Mountain High School
  • Heath Morton, meteorologist (now meteorologist at KLFY-TV)
  • Mitzi Oxford, chief meteorologist
  • Jennifer Pauli, anchor/reporter (married to Brian Sharpe, editor of "her" magazine)
  • Jon Paepcke, reporter ( now reporter at WVTM-TV)
  • Jim Payne, anchor (now at WESH-TV)
  • Steve Ring, anchor
  • Don Rollins, anchor 1968-70 (now New York Times Radio New York City.)
  • Amanda Rosseter, anchor/reporter (now at WSB-TV)
  • Creshon Saunders, News 3 First Edition anchor, reporter (now with
  • Brian Sharpe, anchor/reporter ( now works for Columbus Chamber of Commerce )
  • Ken Smith, reporter (now a reporter at WRAL-TV)
  • Darren Stack, morning meteorologist (now meteorologist at WPDE-TV)
  • Blaine Stewart, anchor/reporter (now reporter/weathercaster at WTKR-TV)
  • Chris Sweigart, reporter/internet director (now a producer at WXIA-TV
  • Mark Tarello, freelance meteorologist (now Chief meteorologist at KEYC-TV)
  • Desiree Taylor, reporter/anchor (now at a Tampa, FL insurance company)
  • Sterling Thomas (Payne), reporter/assignment editor (now with Transportation Safety Administration)
  • Doug Wallace, meteorologist (deceased)
  • Katie Weitzner, reporter (now consumer reporter for WZVN-TV)

[edit] Past Staff[]

  • Rick Bartlett, CHYRON (now Program Director/Morning Show Host in Iowa)
  • Troy Danekes, former Evening Edition and Nightwatch Producer (now Senior Producer for ATL 26 in Atlanta, GA)
  • Keith Blanchard, former TD and Director (now CNN Engineering Manager)

[edit] News/Station presentation[]

[edit] Newscast titles[]

  • 3 Eyewitness News (1980s-early 1990s)
  • NewsChannel 3 (early 1990s-2001)
  • News 3 (2001–present)

[edit] Station slogans[]

  • Your 24-Hour News Source (early 1990s)
  • On Your Side (1995–present)

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[edit] External links[]