|Lists of advertising slogans|
|List of advertising slogans|
This is a list of all the slogans used by Network Ten Australia. Ten's ad campaigns have borrowed heavily from US network CBS, whose parent company, CBS Corporation owns Ten, and have also used imagery from CBS's rival networks ABC and FOX.
Independent Television System (1965–1970)
The 0–10 Network (1970–1980)
- 1970: Make Love, Not Revolution! (Used as a response to the Seven Network's "Revolution" campaign)
- 1974–75: First In Color (Melbourne/Sydney/Adelaide only)
- 1976: The Big Parade! (Melbourne/Brisbane only, based on “Seventy-Six Trombones” from the musical “The Music Man”)
- 1977: I Like It! (Based on the song by Silver Convention)
- Summer 1977/78: Keep Your Eye On The Circle, Keep Your Eye On The 0! (Melbourne/Brisbane only)
- 1979: Come Up to TEN! (Sydney/Adelaide only)
Network Ten (1980–2018)
- 1983–84: You're Home on Ten (Melbourne/Sydney/Adelaide only, used on and off by ATV-10 in 1985–86, only as station ID music)
- 1985–86: It's Your Home on Ten!/'Cause You're Home on Ten (Melbourne/Adelaide only)
- 1985–88: Ten out of Ten Australia - We Give You Ten (Sydney/Adelaide only)
- 1988: We're For You! (Ten's for You!)
- 24 January 1988 – 23 July 1989: X TEN (also used for Capital Television after aggregation for Southern NSW/ACT from March-July 1989, not used in Brisbane until Sept. 1988)
- 1989: Something's Going On Around Here! c/w Look! You've Got a Friend on TEN.
- 23 July 1989 – 13 January 1991: 10 TV Australia (also used for Capital Television)
- 1990–94: The Entertainment Network. (also used for Star Television in 1990 and Capital Television from 1991-1994)
- Summer 1990/91: Channel Ten's Summer of Entertainment!
- 1991: That's Entertainment! (used elements from CBS's "Get Ready 1990" video. Also used for Capital Television and QTV)
- 1992: This Is It! (borrowed lyrical elements from ABC's "America's Watching ABC" and visuals from Fox's "It's on FOX!" video. Also used by Northern Rivers Television NRTV)
- 1993: It's on Ten! (borrowed from FOX's 1990 slogan)
- 1994: That's Ten! (also used by Ten Capital)
- February 1995 – November 1997: Give Me Ten!
- Summer 1997/98: Have a Cool Summer
- February 1998 – August 1999: Turn Me On Ten
- September 1999 – November 2000: Ten.
- Summer 2000/01: Let Ten Entertain You...
- 1 February 2001 – 22 January 2012: Seriously Ten
- Summer 2009/10: Summer's Looking Good!
- 2012 (22 January-6 May): Turn It On (based on the song by David Guetta feat. Nicki Minaj)
- 6 May 2012-31 December 2013: Ten
- 1 January 2014-31 October 2018: Turn on 10
- 1 August 2014: 10, Celebrating 50 Years Young
Network 10 (2018-present)
- 31 October 2018-present: TV with a Twist
- 1964: On The Go With Channel 0! (used for ATV-0's launch on 1 August 1964)
- 1964–65: Melbourne is ATV Channel 0
- 1967: There's Something Happening Everyday on Channel 0
- 1968: The Big 0
- 1969: Your Entertainment Channel
- 1971: 0 MELBOURNE, You've Done It Again!
- 1972: 0 MELBOURNE – That's Entertainment! (based on "Reach Out For Me" by Burt Bacharach)
- 1973-74: Australia's Action Station, Channel 0! (based on "Asteroid" by Peter Moore)
- Summer 1975/76: Giving You Good Vibrations, This is Channel 0! (c/w "Good Vibrations" by the Beach Boys)
- 1976: Dancing Mouse
- Summer 1976/77: '0' What a Night! (c/w “December, 1963 (Oh, What a Night)” as recorded by the Four Seasons)
- Summer 1977/78: Keep Your Eye on The 0!
- 1978: 0 For The Good Times!
- Summer 1978/79: 0's The Go! (A.k.a. "Summertime and the Feeling is Great!")
- 1979: The World of 0 (Part of Your Life)
- Summer 1979/80: Let's Share This Summer On Channel 0!
- 1980: You're on Top with 10 (used to signify change of frequency from Channel 0 to Channel 10, based on Al Ham’s image campaign “You’re on Top of It All”)
- 1980–81: The Movie People
- Summer 1980/81: Cool and Refreshing, Summer on 10
- 1981: Looking Good (slogan borrowed from CBS)
- Summer 1981/82: Looking Good This Summer/We're Looking Good on 10
- February 1982: The Channel 10 Movie Festival
- 1982: Reach For the Stars On Channel 10! (slogan borrowed from CBS)
- 1985: Channel Ten and 1985, What a Combination!
- 1985–86: It's Your Home on Ten!/Cause You're Home on Ten
- 1987: We've Got It Together/Ten: Melbourne's Own Great Entertainer
- 1993–94: That's Melbourne
- 2004 (Aug): Celebrating 40 Years in Melbourne
TEN-10 (born 1965)
- 1965: Turn to TEN Tonight (used for TEN-10's opening night on 5 April 1965)
- 1965: Turn To TEN!
- 1969: One of Australia's Great Television Stations!
- 1973–77: This is Channel TEN (c/w MacArthur Park by Hugo Montenegro)
- 1978: Channel TEN is the Great Entertainer! (c/w Gonna Fly Now by Bill Conti)
- 1980–81: Star Station TEN/This is Channel TEN (c/w the Donna Summer version of MacArthur Park)
- 1982-83: You're on Channel TEN
- 1985–88: Ten out of Ten Australia!
- 1994: That's Sydney!
- 1995: Happy Birthday, Give Me Ten! (30th anniversary slogan)
Advertised as Channel 0 (1965–81), Channel 0 Brisbane (1981–83), TV0 (1983–88)
- 1965: Channel 0 is on the Go! (Used for TVQ-0's launch on 1 July 1965)
- 1965–67: The Entertaining Channel!
- 1968: Entertaining Brisbane and the Gold Coast!
- 1971: Good Time Television
- 1972: ALIVE 0
- 1973-74: The Big Show, Channel 0!
- 1974-75: Color Your World with Channel 0
- 1977–78 (Dec–Nov): Keep Your Eye on the 0!
- Summer 1978/79: We're Sharing Summer with Channel 0!
- 1979: There's Great Entertainment on Channel 0! (A.k.a. "A Whole New World of Entertainment!")
- Summer 1979/80: Channel 0, That Summer Feeling! (A.k.a. "Brisbane Summer Television, Channel 0")
- 1980: The Big Shows are on the Big 0!
- 1981: Turn On a Friend
- 1982-83: Hello Brisbane, Hello Channel 0!
- 1983-84: TV0, Getting Better all the Time! (first slogan to use the new "TV0" logo)
- 1984–86: Go TV0!
- 1984: This is TV0, Your Olympic Station
- 1985: You're Home with TV0
- 1986 – January 1988: Stand Up and Tell 'Em Brisbane's Great! (based on Frank Gari's image campaign Turn to (Stand Up and Tell'em…)) (Later used by SES-8 in 1990 as "Turn to Our Friends, Turn to 8!")
- 1986: Brisbane's Big Chance (used to promote the Brisbane 1992 Olympic Games bid)
- 1986: Made in Brisbane
- 1986: Your Royal Wedding Station, TV0
- 1986–88: TV0, The Team for '88! (slogan used to promote Expo '88 and TV0's role as the official broadcaster)
- 1988: Everyone's a Star in My Town (slogan used to promote TV0 as the official Expo station)
- 1988 (1–9 Sept.): Come Across to Ten, It's Easy (used for change of frequency from Channel 0 to Channel 10)
TVQ-10 (1988–present, also advertised as Brisbane Ten from 1988–89)
- 1988–89 (10 Sept. – 23 July): Ten, Brisbane Style
- 1994: That's Queensland!
- 2001: Seriously Queensland
- Christmas 2015: Merry Christmas Queensland
- 1965: Tune Up to the Top Shows, Tune Up To Ten! (used for the launch of SAS-10 on 26 July 1965)
- 1965: Adelaide's Entertainment Station!
- 1972: You're Viewing Channel 10, Entertaining South Australia! (c/w the Richard Harris version of MacArthur Park)
- Summer 1977/78: Summer of '77!
- 1978: A Galaxy of Stars on Channel 10!
- 1981: You're on Top with 10!
- 1982: You Can See it All on 10 (also used by TVW-7)
- 1983-85: We're With You! (also used by TVW-7 and NBN-3)
- 1986: Ten out of Ten, Adelaide!
- 1987: Stand Up and Tell 'Em Adelaide's Great! (based on Frank Gari's image campaign Turn to (Stand Up and Tell'em…)) (Later used by SES-8 in 1990 as "Turn to Our Friends, Turn to 8!")
- 1987: Ten Adelaide, First in True Stereo!
- 1987-88: Adelaide Proud--Give Me Ten!
- 1994: Adelaide Proud! (That's Adelaide!)
NEW-10 (born 1988)
- 1988 (20 May): Perth, We Give You Ten
- Winter 1990: We'll Keep You Warm on Ten
Ten HD (2007-09, 2016-18)
- 2007-09: The World is Amazing in HD / My Ten HD
- 2016-18: Turn on 10.
10 HD (2018-present)
- 31 October 2018-present: TV with a Twist
- 2009-11: Sharing One Passion. Sport / Sport Lives Here
- 2011-18: Sport, Adventure, Lifestyle
10 Boss (2018)
- 2018 (31 October-10 December): TV with a Twist
10 Bold (2018-present)
- 2018-present: It's Better to be Bold
- 2010-18: he11o (Hello) (based on Alive by Goldfrapp - used from 2011)
10 Peach (2018-present)
- 2018-present: TV with a Twist
- 2012-: Your Ultimate Shopping Destination
- 2013-: Look, Learn & Live
Slogans not used on-air
- Channel 0 – New Dimension of Color (Used to promote test color broadcasts from 1974–75 on ATV-0 Melbourne and TVQ-0 Brisbane)
This was part of an in-store demonstration video from 1974, created to play back on a loop to sell new color televisions and also promote the "new dimension of color" at Channel 0. It was used in Brisbane on TVQ-0 and Melbourne, where ATV-0 began color broadcasts in 1967, hence the First in Color slogan below the 0 on both stations' idents.